Thrive or Dive

thrive-dive With over ninety percent of online adults utilizing search engines to find information, leveraging technology to remain competitive is no longer an option – it’s a necessity. How can you maintain a a strong, visible presence on the web and optimize your marketing communications efforts? Check out Jeff’s article on the importance – and complexities – of Search Engine Optimization (SEO) that was published in the recent issue of RISBJ.

Who’s Ready for the Beach?

What’s better than a client who forces us to go the beach for a couple days? With BoldrDash, we get the opportunity to do just that every spring to shoot for marketing videos and commercials! Imaj just finished this GET BOLD AT THE BEACH television commercial to promote BoldrDash’s sandy, wet and wild obstacle course that took place on May 3, 2014, at Scarborough Beach in Narragansett, RI. One of New England’s most anticipated events, BoldrDash attracts over five thousand racers and spectators from over fourteen states. Continue reading

Why Hire a Professional?

Why hire a professional?

Cover of this month’s issue of RISBJ.

Who Needs Professionals in a Do-it-Yourself World?

Look out! Jami’s on her soapbox again! We’d love to hear your thoughts on this piece by Imaj president, Jami Ouellette, which was published in Volume 3, Issue 2 of Rhode Island Small Business Journal.

Ugh. How many articles have you read that start with the word, “ugh”? I honestly could not think of a better way to start this one. It’s the first thought that comes to my mind when faced with the “why do I need a professional when I can do it myself?” question. Anyone who knows me can envision “ugh” blurting out of my mouth before I gain the composure to censor my response. Continue reading